by Jim White, MFA Director of Feed Nutrition.
The beef industry is shifting from commodity to value-added. In short, value-added marketing is taking a commodity and creating additional value through management practices, and then marketing that commodity in such a way as to be paid for the additional value created. Even if beef producers take steps to create added value through preconditioning practices, it means nothing if those animals aren’t marketed to capture that additional value. MFA’s Health Track, a Vac-45 nutrition and age-and-source verification program, is one way producers can realize this added value.
Questions and answers with MFA Director of Nutrition Dr. Jim White.
What do you see when you look at a forage stand? A source of livestock feed or a commodity to be sold? The more forage you have, the more cattle you can feed. Fertilizer is a principal input cost for a forage crop. There are no substitutes or shortcuts for providing adequate nutrients. Cutting back on fertilizer will likely cost more over the long run because of decreased yields and stand longevity. We recently dropped in on MFA’s Director of Nutrition Dr. Jim White to ask a few questions about strategies for improving forages and what they can mean for cattle performance. His responses are below:
What is the difference between the MFA Shield products? Here is a definitive explanation of the products, their uses and benefits.
Willis Bruce—not to be confused with actor Bruce Willis—spent his career studying horn flies. Bruce was an USDA entomologist and professor at the University of Illinois who designed an ingenious walk-through horn fly trap in the 1930s and worked to develop other control methods for these pesky little insects.
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